As consumers, we come into contact with print media all the time. That book you’re reading, the flyer from your local takeaway, even the packaging of your latest online order.
But when it comes to printing your own work; be it a textbook, novel, or catalogue, deciding which printing solution is right for you might seem overwhelming.
So, let’s make things clearer.
With professional printing, there are three main options:
Digital printing
Litho printing
Screen printing
Today, we’re going to focus on the top two as screen printing is more relevant to the clothing industry.
So, what’s the difference between digital printing and litho printing?
Digital printing is most similar to how you might print using your home printer. Printing directly from a digital file, such as a PDF, makes digital printing ideal for smaller print runs and jobs where work needs to be customised/personalised.
Litho printing, on the other hand, is a very different process that involves the image of your artwork or content being transferred to a metal or rubber plate which is then covered in ink and used to transfer your image to paper, card, or a range of other material.
So, which is best?
It used to be that digital printing couldn’t produce the quality achieved by litho-print, but with recent technological advances, it’s almost impossible to tell the difference between the two when it comes to quality.
These days, it’s the print quantity that’s used to decide which printing option is best suited to a specific job. Because of the lengthier process and set-up required with litho printing, this solution is best for very large quantities. Whereas digital printing is much quicker and is ideal for smaller print runs and work that needs customisation.
At Tech-Set, we work with a trusted, UK-based print partner who has been around since 1884.
They use an extensive range of litho and digital printing presses, combined with an enviable array of finishing and distribution options, meaning they can meet and exceed your expectations.
So, if you’re looking for help or advice with your next print project, and you need it completed to the highest standard, get in touch to find out how we can help!
Contact us on (0191) 482 5042 or email us at production@tech-set.com.
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